WSJ News Exclusive | Instagram’s Algorithm Delivers Toxic Video Mix to Adults Who Follow Children
Listen to article(2 minutes)Instagram’s Reels video service is designed to show users streams of short videos on topics the system...
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Meta to Require Campaigns to Disclose AI-Altered Political Ads
Meta Platforms on Wednesday announced that it will require advertisers to disclose when they run political ads with media that...
Meta Pauses Ads for Users Under 18 in Europe as It Rolls Out Subscriptions
Updated Oct. 30, 2023 9:16 am ETMeta Platforms will stop showing ads to European teens as part of a plan...
WSJ News Exclusive | Meta Plans to Charge $14 a Month for Ad-Free Instagram or Facebook
European users would have the option to pay a fee or agree to personalized ads, according to the company’s pitch...
WSJ News Exclusive | Lyft to Expand Its Ad Business as New CEO Eyes a Turnaround
The ride-sharing company and its larger rival, Uber, are racing to build significant ad operations. Source link
Meta Sees Ad Business Rebound but Warns of Higher Spending in Metaverse
The Facebook parent posted its highest quarterly sales growth in more than a year as demand for digital advertising gets...
Elon Musk’s Pivot to X Draws Strong Opinions Across Twitter
The latest move by the billionaire owner to remake the platform elicits excitement and dismay from users, shrugs from advertisers....
Meta’s Facebook Faces Fresh Threat to Sending Personalized Ads in EU
The surprise ruling could short-circuit the platform’s legal efforts to protect its ad-based business model on the continent. Source link
Can Twitter’s Odd Couple Make It Work? Elon Musk and His New CEO Are About to Find Out
Musk announced her arrival before she had a contract. They haven’t formally agreed on a budget or headcount. And Linda...
WSJ News Exclusive | NBCUniversal’s Linda Yaccarino Is in Talks to Become Twitter CEO
Yaccarino is chairman of global advertising and partnerships at NBCU. Twitter owner Elon Musk said earlier he had picked a...
Tucker Carlson’s Twitter Show Complicates Elon Musk’s Bid to Win Back Advertisers
A Madison Avenue already wary of the social-media platform is showing little appetite for the controversial cable host’s new program....
Facebook Parent Meta Platforms Sees First Sales Increase in Nearly a Year
The company reported revenue of $28.6 billion, up 3% from a year prior, as it continues to improve after the...
Publicis Posts Better-Than-Expected Organic Growth as Ad Industry Appears Resilient
Publicis Groupe SA reported higher-than-expected organic growth of 7.1% in the first quarter, and the advertising holding company said demand...
Telehealth Apps Sharing Consumer Data Draw FTC Crackdown
TechBetterHelp barred under proposed settlement from supplying health data for ads Source link
Former Facebook Execs Launch Startup, Adding to Efforts to Improve Ad Measurement
Two former executives of Facebook parent Meta Platforms Inc. are seeking to solve one of the social-media industry’s biggest challenges...
Netflix Co-Founder Reed Hastings Transitions to Chairman Role, With Greg Peters Elevated as Co-CEO
Netflix elevated longtime executive and heir apparent Greg Peters to the co-CEO role. Source link
Google and Meta’s Advertising Dominance Fades as TikTok, Streamers Emerge
For the first time in nearly a decade, the two largest players in online advertising are no longer raking in...
Elon Musk’s Twitter Says It Plans to Expand Political Ads Allowed on Platform
TechPolitical advertising was largely banned in 2019 under then-CEO Jack Dorsey Source link
Twitter’s Advertising Exodus Accelerates, Despite Outreach From Elon Musk
Ad giant Omnicom joins other agencies in recommending brands pause spending, and some companies halt discussions for annual contracts. Source...
Elon Musk Says Twitter Has Had Massive Revenue Drop
Elon Musk tweeted that Twitter has had a massive drop in revenue due to activist groups pressuring advertisers, as the...
