WSJ News Exclusive | Instagram’s Algorithm Delivers Toxic Video Mix to Adults Who Follow Children
Listen to article(2 minutes)Instagram’s Reels video service is designed to show users streams of short videos on topics the system...
Social Media Marketing/Advertising
Meta Sees Ad Business Rebound but Warns of Higher Spending in Metaverse
The Facebook parent posted its highest quarterly sales growth in more than a year as demand for digital advertising gets...
Elon Musk’s Pivot to X Draws Strong Opinions Across Twitter
The latest move by the billionaire owner to remake the platform elicits excitement and dismay from users, shrugs from advertisers....
Meta’s Facebook Faces Fresh Threat to Sending Personalized Ads in EU
The surprise ruling could short-circuit the platform’s legal efforts to protect its ad-based business model on the continent. Source link
Publicis Posts Better-Than-Expected Organic Growth as Ad Industry Appears Resilient
Publicis Groupe SA reported higher-than-expected organic growth of 7.1% in the first quarter, and the advertising holding company said demand...
Twitter’s Advertising Exodus Accelerates, Despite Outreach From Elon Musk
Ad giant Omnicom joins other agencies in recommending brands pause spending, and some companies halt discussions for annual contracts. Source...
Elon Musk Says Twitter Has Had Massive Revenue Drop
Elon Musk tweeted that Twitter has had a massive drop in revenue due to activist groups pressuring advertisers, as the...
WSJ News Exclusive | General Mills, Audi and Pfizer Join Growing List of Companies Pausing Twitter Ads
WSJ News ExclusiveMedia & MarketingAdvertisers are concerned about a flurry of executive departures at Twitter and new owner Elon Musk’s...
Tech Boom Ends as Companies From Amazon to Meta Adjust to Turbulent Times
A week of earnings by big technology companies has been a rout for investors, as recession fears and the strong...
Sheryl Sandberg Built Meta’s Ad Machine but Someone Else Will Have to Fix It
Sheryl Sandberg created an advertising machine for Facebook parent Meta Platforms Inc. that capitalized on user data and fueled its...
Facebook Posts Slower Sales Growth With Apple Privacy Policy
Facebook Inc. blamed Apple Inc.’s AAPL -0.03% privacy rules for posting slower sales growth and warned of further uncertainty for...
Apple’s Moves to Tighten Flow of User Data Leave Advertisers Anxious
Digital advertisers are studying new Apple Inc. AAPL 0.67% measures that they fear will limit access to data about users,...
Facebook Use of Advertiser Data Faces Antitrust Probes in EU, U.K.
The European Union and the U.K. opened formal antitrust investigations into Facebook Inc.’s FB -0.94% classified-ads service Marketplace, ramping up...
How Covid-19 Supercharged the Advertising ‘Triopoly’ of Google, Facebook and Amazon
When the pandemic upended the economy last year, companies took a hard look at their advertising plans.Oreos maker Mondelez International...
Facebook Meets Apple in Clash of the Tech Titans—‘We Need to Inflict Pain’
Facebook Inc. Chief Executive Mark Zuckerberg has groused for years that Apple Inc. and its leader, Tim Cook, have too...
