Google-Facebook Ad Deal Is Investigated by EU, U.K.
The European Union and the U.K. opened formal antitrust investigations into whether Alphabet Inc.’s GOOG -0.88% Google and Facebook FB...
Advertising Services
Disney+ to Roll Out Cheaper, Ad-Supported Subscription in Late 2022
Times have changed, and so have the streaming wars. Disney announced Friday that it would roll out a cheaper, ad-supported...
The 2022 Super Bowl Ads Return to Travel, Familiar Faces and New Tech
The second Super Bowl of the Covid-19 pandemic on Sunday featured a variety of first-time advertisers, including a slew of...
Amazon Profits Show Resilience Even as Labor, Supply Crunch Weigh on Results
Amazon.com Inc. AMZN -7.81% said profits nearly doubled in the critical holiday period, as the company managed to control labor...
Google Parent Caps Blockbuster Year With Sales Gains
Google parent Alphabet Inc. GOOG 1.61% posted another quarter of strong sales growth, capping a year when profit nearly doubled...
Winter Olympics Sponsors Caught Between Beijing, U.S.
With less than two weeks to go before the start of the Winter Games in Beijing, several Olympics sponsors are...
Advertisers Adjust Holiday Messages to Covid-19, Supply-Chain Challenges
Companies are rethinking their advertising strategies this holiday season as multiple problems, from supply-chain constraints to continued worries about Covid-19,...
Google Charges More Than Twice Its Rivals in Ad Deals, Unredacted Suit Says
Google takes a cut of 22% to 42% of U.S. ad spending that goes through its systems, according to a...
Roku Pays to Be a Player
Investors got a painful reminder Wednesday that Roku is still in the hardware business. It has been easy to forget....
WSJ News Exclusive | MyPillow to Pull Ads From Fox News in Disagreement With Network
The chief executive of MyPillow Inc., one of Fox News’s big advertisers, said he is pulling his ads from the...
Publicis Groupe Sees a Quicker Recovery as Organic Revenue Rises
Publicis Groupe SA reported a 17.1% increase in organic revenue in the second quarter, joining competitors in reporting significant growth...
Toyota Scraps Plans for Olympics Ads in Japan During Games
TOKYO— Toyota Motor Corp. TM -1.03% said Monday that it wouldn’t run advertisements in Japan connected to the Olympics during...
Google Settles Antitrust Case Over Advertising Practices
PARIS— Alphabet Inc.’s GOOG 1.96% Google agreed to pay French regulators a fine of nearly $270 million, settling one of...
Lawsuit Accuses McDonald’s of Racially Discriminatory Ad Spending
Two companies owned by media mogul Byron Allen have filed a lawsuit against McDonald’s Corp. , accusing the fast-food giant...
What CEOs Are Saying About Boosting the Minimum Wage
While lawmakers debate whether to raise the federal minimum wage to as much as $15 an hour from the current...
Google’s Secret ‘Project Bernanke’ Revealed in Texas Antitrust Case
Google for years operated a secret program that used data from past bids in the company’s digital advertising exchange to...
As Apple and Facebook Clash Over Ads, Mom-and-Pop Shops Fear They’ll Be the Victims
If Apple is King Kong and Facebook is Godzilla, mom-and-pop online merchants are worried they’re the screaming, scattering citizens who...
How Covid-19 Supercharged the Advertising ‘Triopoly’ of Google, Facebook and Amazon
When the pandemic upended the economy last year, companies took a hard look at their advertising plans.Oreos maker Mondelez International...
Super Bowl Ads Go for Comedic Catharsis
Most Super Bowl advertisers took a cautious approach with their commercials Sunday night, often trying to project a sunny tone...
How Big Tech Got Even Bigger
The tech industry’s titans were already huge before Covid-19, the subject of soaring valuations and snowballing antitrust investigations. The pandemic...
