WSJ News Exclusive | Lyft to Expand Its Ad Business as New CEO Eyes a Turnaround
The ride-sharing company and its larger rival, Uber, are racing to build significant ad operations. Source link
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‘Barbie’ Surpasses $1 Billion at the Box Office
“Barbie” is now the fourth U.S. motion picture directed or co-directed by a woman to cross the billion-dollar mark. Source...
Meta Sees Ad Business Rebound but Warns of Higher Spending in Metaverse
The Facebook parent posted its highest quarterly sales growth in more than a year as demand for digital advertising gets...
Elon Musk’s Pivot to X Draws Strong Opinions Across Twitter
The latest move by the billionaire owner to remake the platform elicits excitement and dismay from users, shrugs from advertisers....
WSJ News Exclusive | Sergey Brin Is Back in the Trenches at Google
Co-founder is working alongside AI researchers at tech giant’s headquarters, aiding efforts to build powerful Gemini system. Source link
Meta’s Facebook Faces Fresh Threat to Sending Personalized Ads in EU
The surprise ruling could short-circuit the platform’s legal efforts to protect its ad-based business model on the continent. Source link
WSJ News Exclusive | Google’s YouTube Is Testing an Online-Games Offering
Development of the new product, called “Playables,” signals ambitions to move beyond video hosting. Source link
Ozempic Maker Sues Spas and Clinics Selling Custom-Made Versions
Novo Nordisk accused the firms of false advertising, trademark infringement and unfair competition. Source link
Why Duolingo Has Replaced Many TV Ads With Free TikTok Posts
Journal Reports: LeadershipInfluencers Don’t Have to Be Human to Be BelievableBy Lisa WardJune 17, 2023 at 9:30 AM ETVirtual social-media...
Can Twitter’s Odd Couple Make It Work? Elon Musk and His New CEO Are About to Find Out
Musk announced her arrival before she had a contract. They haven’t formally agreed on a budget or headcount. And Linda...
Facebook Parent Threatens to Remove News From Its Platforms in California
The state’s bill requiring tech firms to pay publishers may inspire a revision of similar federal legislation, a trade group...
The CEO of YouTube Has a Favorite Video and a Plan to Win Over Anyone Watching TV
Updated May 27, 2023 12:03 am ETListen to article(2 minutes)Neal Mohan, a 50-year-old veteran of the advertising-technology industry, had to...
FTC Moves to Block Amgen’s $27.8 Billion Deal for Horizon Therapeutics
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WSJ News Exclusive | NBCUniversal’s Linda Yaccarino Is in Talks to Become Twitter CEO
Yaccarino is chairman of global advertising and partnerships at NBCU. Twitter owner Elon Musk said earlier he had picked a...
Tucker Carlson’s Twitter Show Complicates Elon Musk’s Bid to Win Back Advertisers
A Madison Avenue already wary of the social-media platform is showing little appetite for the controversial cable host’s new program....
Facebook Parent Meta Platforms Sees First Sales Increase in Nearly a Year
The company reported revenue of $28.6 billion, up 3% from a year prior, as it continues to improve after the...
WSJ News Exclusive | Lyft to Cut at Least 1,200 Jobs in New Round of Layoffs to Reduce Costs
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WSJ News Exclusive | Mark Zuckerberg Says Meta Will Slow Hiring, Won’t Rule Out Future Layoffs
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Publicis Posts Better-Than-Expected Organic Growth as Ad Industry Appears Resilient
Publicis Groupe SA reported higher-than-expected organic growth of 7.1% in the first quarter, and the advertising holding company said demand...
Telehealth Apps Sharing Consumer Data Draw FTC Crackdown
TechBetterHelp barred under proposed settlement from supplying health data for ads Source link
