Tourism industry revival on cards as special interest tourism set to rise at 22.4%
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The special interest tourism market is poised to surge exponentially in the coming years, with an ESOMAR certified market research and consulting firm, predicting it to reach US$5.61 Bn by the end of 2030. In 2021, the market is likely to rise at a little above 22%, as tourism industry sets on path of recovery with countries gradually reviving from the COVID-19 aftermath. Surging focus on sustainability will remain chief driver of special interest tourism. An increasing number of rural advocates,
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